Zoltan’s Business News & Blog

There are many organizations offering so called “trust seals”. Just some of them:

• http://www.truste.org/
• http://www.bbbonline.org/
• http://www.trustlogo.com/
• http://www.trustbuild.com/

According to Comodo: “TrustLogo™ removes a major barrier to successful e-commerce: the lack of the ability to verify the trust between a website and its visitors.

Powered by the Internet’s only real-time Identity Assurance infrastructure (Comodo operated ID Authority), TrustLogo delivers trust, confidence and peace of mind to your customers.

TrustLogo helps achieve what is currently unavailable - an e-commerce environment in which website visitors are assured they are dealing with legitimate organisatations.”

So, basically when visiting a website and looking to work with the company managing that website (maybe even ordering and paying a product or service), the visitor have the ability to confirm that “you are a trustworthy professional, committed to conducting business over the internet the right way”.

From all the trust teal websites, I like the most Comodo’s TrustLogo, their seal / logo confirms for the visitors the identity of the company / individual without having to actually leave the website. So, if I’ll ever use on my sites a trust seal I will use Comodo’s TrustLogo.

I would be interested to read your comments about trust seal. Do you use a trust seal on your website(s)? If yes, from the time you started to use it, did it increase your sales? Do you have more confidence in a website using a trust seal?

Come on… I know you are reading me, don’t just read, be active.

This entry was posted on Thursday, November 9th, 2006 at 11:59 pm and is filed under Internet. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.