Link Building, is it that important?
It looks like Link Building is becoming the key factor for a successful Search Engine Marketing. The more websites link to you, the higher your chances of being found and indexed by search engines.
Some, must read articles and comments if you prepare a Link Building Campaign:
As a company or company website owner, your best bet is to gradually build links to your website (1-2 incoming links every day from business directories will do the job if you have a new website), but do not expect miracles in one week! Link Building is a long process and could take months before you see the effects.